Sell the results, not the nuts and bolts.
Sell the results, not the nuts and bolts.

Similar Richie Norton quotes:
Other Digital Marketing Quotes :
- The first lesson of branding: memorability. It’s very difficult buying something you can’t remember.
- The best ideas come as jokes. Make your thinking as funny as possible.
- Attention is a main asset in marketing.
- The only way to win at content marketing is for the reader to say, ‘This was written specifically for me.’
- Sales is not about selling anymore, but about building trust and educating.
- Make something people want and sell that, or be someone people need and sell you.
- Always remember, Brand exists in the consumers mind, so the brand is owned by the user.
- Be adventurous with your marketing. A bold approach will get you noticed….. Really noticed!
- Fifty-six percent of traffic comes from 10 percent of content. Invest in your home runs.
- A Brand is what a Business/Person does… a Reputation is what people Remember and Share.
- When you brand yourself properly, the competition becomes irrelevant.
- Networking isn’t how many people you know, it’s how many people know you.
- Don’t build links. Build relationships.
- Social may be sexy, but search still pays the bills.
- Marketing is a contest, a sale is its prize.
- You can’t be it for everyone. In fact, if you try to please everyone, you will please no one, especially yourself.
- Marketing is the marriage of business and creativity. The relationship is enhanced by the occasional affair with science.
- Selling is a sacred trust between buyer and seller.
- People don’t buy what you do; they buy why you do it. And what you do simply proves what you believe
- People buy for their reasons, not yours.