Sell the results, not the nuts and bolts.
Sell the results, not the nuts and bolts.
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Similar Richie Norton quotes:
Other Digital Marketing Quotes :
- The core livelihood of a business revolves on efficient and effective marketing.
- Marketing is the art of washing one’s clean laundry in public.
- Investing in digital marketing is cheaper than doing nothing at all.
- In the Hype Machine, everyone is a digital marketer, whether we’re fighting for ideas or for consumer dollars.
- Spreadsheets are more important to marketing than pretty pictures these days.
- Unless your message is that you have no message, you need a message.
- Companies that cannot successfully answer what they do fail to then understand how they can continue to do it in the face of change.
- Networking isn’t how many people you know, it’s how many people know you.
- Oscar Wilde once said, Whatever is popular is wrong.
- You can’t change the world if the world doesn’t know who you are.
- A Brand is what a Business/Person does… a Reputation is what people Remember and Share.
- Marketers are focused and sales people are scattered!
- The biggest mistake brands make are trying to sell their stuff rather than clarifying what people are actually buying.
- Social media allows big companies to act small again.
- It is hard to find things that won’t sell online.
- The best ads are about the customer and how the product will change his life.
- Make your product easier to buy than your competition, or you will find your customers buying from them, not you.
- Don’t spend your time or money on being boring.
- Stories connect us at a human level that factual statements and logical arguments can’t possibly match.
- The consumer is not a moron; she is your wife.
