The biggest mistake brands make are trying to sell their stuff rather than clarifying what people are actually buying.
The biggest mistake brands make are trying to sell their stuff rather than clarifying what people are actually buying.

Similar David Brier quotes:
Other Digital Marketing Quotes :
- Old marketing was dictation. new marketing is communication. Change from Convince & Convert to Converse & Convert!
- If you don’t build a personal brand, someone else will brand you with the wrong label.
- Consistency is key. Whenever you start, give your audience something to look forward to.
- Creating something is only half the battle. The other half is finding people who care about it.
- If your brand isn’t visible, it won’t be viable.
- Marketing is what you do when your product is no good.
- You can fool all the people all the time if the advertising is right and the budget is big enough.
- Better to be known for something than be forgotten for nothing.
- Branding is the art of differentiation
- The first lesson of branding: memorability. It’s very difficult buying something you can’t remember.
- The relentless act of invention and innovation and initiative is the best marketing asset.
- If it doesn’t feel right to receive what you’re sending, don’t send it.
- Content is fire. Social media is gasoline.
- Don’t just create art to make money. Make money so you can create more art.
- Make your product easier to buy than your competition, or you will find your customers buying from them, not you.
- Your customer service opens up unique opportunities to offer an excellent customer experience.
- Don’t build links. Build relationships.
- Make it so obvious even a computer couldn’t be confused.
- At the center of all achievement is personal growth.
- The objective of a website is to bring a visitor who brings another visitor.