Unless your message is that you have no message, you need a message.
Unless your message is that you have no message, you need a message.

Similar Richie Norton quotes:
Other Digital Marketing Quotes :
- To win at semantic search you need more people than are on your payroll.
- Your prospects are not idiots, communicate respectfully – you might actually learn something to propel your marketing forward.
- Noise is the primary hurdle we must overcome. We’re always one click away from being ignored.
- Marketing is an investment that generally generates long term results.
- Stories connect us at a human level that factual statements and logical arguments can’t possibly match.
- Attention is a main asset in marketing.
- Content is anything that adds value to the reader’s life.
- Your brand is not what you sell.
- It’s much easier to double your business by doubling your conversion rate than doubling your traffic.
- Advertising may be described as the science of arresting the human intelligence long enough to get money from it.
- All businesses — no matter if they make dog food or software — don’t sell products, they sell solutions.
- In the end, every startup is different. But in the beginning every startup is the same.
- A blue ocean strategic move can create brand equity that lasts for decades
- Be yourself. Everyone else is already taken.
- The smart business person sees an opportunity to generate referrals by collaborating with their competitors.
- If your competitors start copying you, then you are doing something right!
- A brand must have a long term vision, mission and values in addition to a simple story with a value proposition communicated by consistent visuals.
- People change, and so do their aspirations, and so should brands.
- The consumer is not a moron; she is your wife.
- Marketing is no longer about the stuff you make but about the stories you tell.