Marketing is no longer about the stuff you make but the stories you tell.
Marketing is no longer about the stuff you make but the stories you tell.

Similar Seth Godin quotes:
Other Digital Marketing Quotes :
- SEO isn’t about gaming the system anymore; it’s about learning how to play by the rules.
- Create value, not bait!
- Advertising in the final analysis should be news. If it is not news it is worthless.
- A man who stops advertising to save money is like a man who stops a clock to save time.
- Don’t use social media to impress people; use it to impact people.
- I think nowadays, you need to do inbound and outbound-it’s crucial to do both.
- If everything is important, then nothing is important
- Unless your message is that you have no message, you need a message.
- The fate of your company is in the hands of your people. Train them well.
- Marketing is not the art of finding clever ways to dispose of what you make. It is the art of creating genuine customer value.
- Everyone loves the idea of disruption in business, but no one likes it when it happens to them.
- Visibility without value is vanity
- Better to be known for something than be forgotten for nothing.
- a website without SEO is like a car with no gas
- You can ‘hypergrow’ all you want. Without roots, you won’t stand a storm.
- Leverage the principles of S.T.A.R.T. – Serve. Thank. Ask. Receive. Trust.
- Every interaction in any form is branding
- You can’t sell anything if you can’t tell anything.
- The only way to have great customers is to be one.
- Branding is only branding when you deliver what you promise. All the rest is misleading advertising.