People buy for their reasons, not yours.
People buy for their reasons, not yours.

Similar Abby Donnelly quotes:
Other Digital Marketing Quotes :
- Avoid selling to dumb customers, there aren’t enough left!
- Everything and everyone represents at least one brand. Therefore, to brand or not to brand is not even a question.
- Stories connect us at a human level that factual statements and logical arguments can’t possibly match.
- When you are writing keep asking yourself so what until you are sure what is in it for the customer.
- Absolutisms Are Good For T-shirts, Not For Marketing
- Today, it’s not about ‘Get the Traffic’ – It’s about ‘Get the Targeted and Relevant Traffic.’
- Advertising may be described as the science of arresting the human intelligence long enough to get money from it.
- Your prospects are not idiots, communicate respectfully – you might actually learn something to propel your marketing forward.
- Every interaction in any form is branding
- Recommending your content as must have or must watch loses its value at the very same second.
- Competition only exists in your head, not in the marketplace.
- On average, 8 out of 10 people will read your headline copy, but only 2 out of 10 will read the rest.
- Advertising in the final analysis should be news. If it is not news it is worthless.
- The Best Marketing Is Education!
- Your USP is never what you think it is. It is what your customer think it is.
- Content is the atomic particle of all digital marketing.
- If your competitors start copying you, then you are doing something right!
- Marketing has never been about keywords, it’s about people.
- The future of branding is marketing with people, not at them.
- If you can’t explain it to a 6-year old, you don’t know it yourself.