The objective is not to make your links appear natural; the objective is that your links are natural.
The objective is not to make your links appear natural; the objective is that your links are natural.

Similar Matt Cutts quotes:
Other Digital Marketing Quotes :
- All businesses — no matter if they make dog food or software — don’t sell products, they sell solutions.
- Old marketing was dictation. new marketing is communication. Change from Convince & Convert to Converse & Convert!
- Failure to nurture prospects is the number 1 reason digital marketing campaigns fail.
- Every vision needs a plan and every plan needs a vision
- Consumers care less about your brand’s vision statement, they want value delivered
- Dreams are less influential than actions and actions are less influential than results.
- Speak to your audience in their language about what’s in their heart.
- Social may be sexy, but search still pays the bills.
- Unless your message is that you have no message, you need a message.
- To be inefficient and effective is better than being efficient and ineffective.
- Your prospects are not idiots, communicate respectfully – you might actually learn something to propel your marketing forward.
- If you think marketing is expensive, you’re doing it wrong
- Movies take years to bring to theater, but hours to watch. Strikingly similar to success.
- People change, and so do their aspirations, and so should brands.
- Marketing’s job is never done. It’s about perpetual motion. We must continue to innovate every day.
- Marketing has never been about keywords, it’s about people.
- Better to be known for something than be forgotten for nothing.
- Imagination without vision, is like a brand with no passion
- 67% of all shoppers intend to return home with the item they are shopping for, but that only 24% actually do so.
- Good marketing makes the company look smart. Great marketing makes the customer feel smart.