Good marketing makes the company look smart. Great marketing makes the customer feel smart.
Good marketing makes the company look smart. Great marketing makes the customer feel smart.

Similar Joe Chernov quotes:
Other Digital Marketing Quotes :
- Build relationships, not links.
- Marketing is an investment. Don’t treat it like sales.
- Always remember: a brand is the most valuable piece of real estate in the world; a corner of someone’s mind.
- Activate your followers, don’t just collect them like stamps.
- Be a learning machine. What made you money last year, won’t necessarily make you money this and next year.
- The future of branding is marketing with people, not at them.
- Entrepreneurs don’t ask for permission. They act per a mission.
- Marketing is the art of washing one’s clean laundry in public.
- A brand for a company is like a reputation for a person. You earn reputation by trying to do hard things well.
- A man who stops advertising to save money is like a man who stops a clock to save time.
- There’s no such thing as overselling, only underdelivering.
- Don’t try to follow trends. Create them.
- Content marketing is the gap between what brands produce and what consumers actually want.
- Either write something worth reading or do something worth writing about.
- Content is King but engagement is Queen, and the lady rules the house!
- Conversation with customers will increase sales, even if the product or service is never mentioned.
- Reputation is everything when it comes to building a digital brand
- Spreadsheets are more important to marketing than pretty pictures these days.
- Don’t worry about the ones who don’t recognize your worth. Not everyone has an eye for talent.
- Networking isn’t how many people you know, it’s how many people know you.