Content should ask people to do something and reward them for it.
Content should ask people to do something and reward them for it.

Similar Lee Odden quotes:
Other Digital Marketing Quotes :
- 67% of all shoppers intend to return home with the item they are shopping for, but that only 24% actually do so.
- Your brand is not what you sell.
- Don’t be afraid of competitors. Competition in your market provides an opportunity to ruffle some feathers and get noticed.
- Branding is only branding when you deliver what you promise. All the rest is misleading advertising.
- The biggest risk is not in what you build. It is in not supporting what you build.
- Your prospects are not idiots, communicate respectfully – you might actually learn something to propel your marketing forward.
- My view on marketing is, it is the art of is identifying a market and choosing what to do with it.
- Instead of trying to sell, Try to explain & in this way you will be selling more than that.
- Just because you work, doesn’t mean you’re working on the right thing.
- Does your marketing promote the difference between good and bad or better and best?
- Don’t promote negativity online and expect people to treat you with positivity in person.
- Good marketing makes the company look smart. Great marketing makes the customer feel smart.
- A business without marketing is dead.
- It’s easier to love a brand when the brand loves you back.
- A business that is not in love with its customers, but only the money they bring, should not expect love back.
- In the end, every startup is different. But in the beginning every startup is the same.
- Everything and everyone represents at least one brand. Therefore, to brand or not to brand is not even a question.
- People relate to people, and if your brand feels like people, they’ll relate to you, too.
- All human aspirations are opportunities for brands to build relationships.
- A good brand is not a company but a movement, not a product but an experience, not a seller but a storyteller and not a brand but a lifestyle.