Content should ask people to do something and reward them for it.
Content should ask people to do something and reward them for it.
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Similar Lee Odden quotes:
Other Digital Marketing Quotes :
- Sales is not about selling anymore, but about building trust and educating.
- If you’re not paying for a service then you are the product, and you also are being used as a guinea pig.
- You can’t expect the level of excitement of your audience to be greater than your own.
- Marketers need to build digital relationships and reputation before closing a sale.
- Websites promote you 24/7: No employee will do that.
- If you are an artist, learn science. If you are a scientist, cultivate art.
- Rule number one is if it’s not good, don’t share it.
- The first lesson of branding: memorability. It’s very difficult buying something you can’t remember.
- Most of digital marketing is nothing but free information or free entertainment
- Marketing shouldn’t feel like marketing. It should feel like a story.
- Advertising is legalized lying.
- The buyer is always tuned in to one radio station: WIIFM (What’s In It For Me). The rest is filtered out as noise.
- Make something people want and sell that, or be someone people need and sell you.
- The Best Marketing Is Education!
- Take your dreams off the ground to the clouds of business where your products will contribute to make the world a better place.
- It is not your job to prove your value to anyone. It is your job to find the people that already value what you do.
- Selling people things is a matter of determining their desires and figuring out how the product matches those desires.
- Everything and everyone represents at least one brand. Therefore, to brand or not to brand is not even a question.
- Business is more than selling.
- The best marketing doesn’t feel like marketing.
