The first lesson of branding: memorability. It’s very difficult buying something you can’t remember.
The first lesson of branding: memorability. It’s very difficult buying something you can’t remember.
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Similar John Hegarty quotes:
Other Digital Marketing Quotes :
- Social may be sexy, but search still pays the bills.
- Content Isn’t King, It’s the Kingdom.
- Oscar Wilde once said, Whatever is popular is wrong.
- advertising produces familiarity which produces sales
- We’re here to put a dent in the universe. Otherwise, why else even be here?
- Marketing shouldn’t feel like marketing. It should feel like a story.
- You can ‘hypergrow’ all you want. Without roots, you won’t stand a storm.
- Having a lot of data do not always mean having the right data.
- Spreadsheets are more important to marketing than pretty pictures these days.
- MARKETING is not just a department, It is a CULTURE
- There’s no such thing as overselling, only underdelivering.
- Leave Your Customers in a Better Spot then they found you, so they get in a habit of finding you.
- Give your idea a chance. You’ll never hit a home run (or a base hit for that matter) if you don’t swing.
- It is doubt that advance knowledge, not certitude
- The time spent building a solid foundation will pay for itself ten-fold.
- Don’t be afraid of competitors. Competition in your market provides an opportunity to ruffle some feathers and get noticed.
- Remember, a great conversation with a customer is not debate practice. Be a learner, not an interrogator.
- The only way to win at content marketing is for the reader to say, ‘This was written specifically for me.’
- Your USP is never what you think it is. It is what your customer think it is.
- Content is fire. Social media is gasoline.
