Your USP is never what you think it is. It is what your customer think it is.
Your USP is never what you think it is. It is what your customer think it is.
-
Post date
-
-
Posted in
Similar Simone Puorto quotes:
Other Digital Marketing Quotes :
- Credibility comes from results. Everything else is just marketing.
- When positioning a brand, aggressively avoid becoming a me too by assertively being a who else?
- Unless your message is that you have no message, you need a message.
- Give your idea a chance. You’ll never hit a home run (or a base hit for that matter) if you don’t swing.
- Content is anything that adds value to the reader’s life.
- Make your product easier to buy than your competition, or you will find your customers buying from them, not you.
- What you say is not as important as who you are when you’re saying it.
- There’s no such thing as overselling, only underdelivering.
- Everything and everyone represents at least one brand. Therefore, to brand or not to brand is not even a question.
- Understanding who isn’t your ideal customer sometimes helps you better clarify who is.
- We need to stop interrupting what people are interested in and be what people are interested in.
- Does your marketing promote the difference between good and bad or better and best?
- People don’t buy what you do, they buy why you do it.
- For customers, a website is an ‘always open’ workplace of your business.
- Stories connect us at a human level that factual statements and logical arguments can’t possibly match.
- You can fool all the people all the time if the advertising is right and the budget is big enough.
- Business is more than selling.
- Marketing communications is not a nice to have. It is a must have.
- You cannot buy engagement. You have to build engagement.
- Seven seconds. That’s all the time you have to make an impression. Is your business making a good one?
