Stories connect us at a human level that factual statements and logical arguments can’t possibly match.
Stories connect us at a human level that factual statements and logical arguments can’t possibly match.

Similar Steve Woodruff quotes:
Other Digital Marketing Quotes :
- Business is leisure when you find pleasure in it.
- Does your marketing promote the difference between good and bad or better and best?
- Recommending your content as must have or must watch loses its value at the very same second.
- Tweet others the way you want to be tweeted.
- Marketing is no longer about the stuff you make but about the stories you tell.
- People LOVE change (when it’s about changing others). People HATE change (when it’s about changing themselves).
- Investing in digital marketing is cheaper than doing nothing at all.
- The buyer is always tuned in to one radio station: WIIFM (What’s In It For Me). The rest is filtered out as noise.
- Brands can only stand out if they know where they stand. Values matter.
- Brand growth and dominance is created by having the highest brand value, not the lowest price tag.
- No video is better than an amateur video, 1 negative review has more influence than 10 positive reviews.
- Your culture is your brand.
- Advertising in the final analysis should be news. If it is not news it is worthless.
- Google only loves you when everyone else loves you first.
- Content is anything that adds value to the reader’s life.
- With traditional marketing, you tell people you are a rock star. With content marketing, you show them you’re a rock star.
- The first lesson of branding: memorability. It’s very difficult buying something you can’t remember.
- Sometimes the questions are complicated and the answers are simple.
- Imagination without vision, is like a brand with no passion
- If you think implementing CRM is expensive, you are doing it wrong.