On average, 8 out of 10 people will read your headline copy, but only 2 out of 10 will read the rest.
On average, 8 out of 10 people will read your headline copy, but only 2 out of 10 will read the rest.

Similar Brian Clark quotes:
Other Digital Marketing Quotes :
- A brand for a company is like a reputation for a person. You earn reputation by trying to do hard things well.
- Brand growth and dominance is created by having the highest brand value, not the lowest price tag.
- Advertising brings in customers, but word-of-mouth brings in the best customers.
- advertising produces familiarity which produces sales
- Selling without purpose is as empty as a body without a soul.
- Sometimes the questions are complicated and the answers are simple.
- No video is better than an amateur video, 1 negative review has more influence than 10 positive reviews.
- It shouldn’t be easy. It should be good.
- Noise is the primary hurdle we must overcome. We’re always one click away from being ignored.
- My view on marketing is, it is the art of is identifying a market and choosing what to do with it.
- If your stories are all about your products and services, that’s not storytelling. It’s a brochure.
- Marketing is an investment. Don’t treat it like sales.
- We’re here to put a dent in the universe. Otherwise, why else even be here?
- The future of branding is marketing with people, not at them.
- Rule number one is if it’s not good, don’t share it.
- A business that is not in love with its customers, but only the money they bring, should not expect love back.
- High pressure salesmen focus on the short term incentives to outweigh the long term cons
- Competition only exists in your head, not in the marketplace.
- Awareness does not pay your rent.
- Avoid selling to dumb customers, there aren’t enough left!