Advertising in the final analysis should be news. If it is not news it is worthless.
Advertising in the final analysis should be news. If it is not news it is worthless.
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Similar Adolph Ochs quotes:
Other Digital Marketing Quotes :
- Just because you work, doesn’t mean you’re working on the right thing.
- Your prospects are not idiots, communicate respectfully – you might actually learn something to propel your marketing forward.
- Social media allows big companies to act small again.
- Competition only exists in your head, not in the marketplace.
- If you are in a competitive industry, great online reviews are not just nice to have, they are a requirement!
- Launching a brand is not for those with thin skin. It takes courage, intelligence and foresight.
- Creatives Creed: Destruction is creation. Creation is destruction.
- Better to be known for something than be forgotten for nothing.
- Be yourself. Everyone else is already taken.
- You cannot buy engagement. You have to build engagement.
- Don’t try to follow trends. Create them.
- Stories connect us at a human level that factual statements and logical arguments can’t possibly match.
- In the information age, build a website before you build a workplace.
- Content builds relationships. Relationships are built on trust. Trust drives revenue.
- To win at semantic search you need more people than are on your payroll.
- A business that is not in love with its customers, but only the money they bring, should not expect love back.
- If everything is important, then nothing is.
- Companies that cannot successfully answer what they do fail to then understand how they can continue to do it in the face of change.
- MARKETING is not just a department, It is a CULTURE
- The buyer is always tuned in to one radio station: WIIFM (What’s In It For Me). The rest is filtered out as noise.
