A blue ocean strategic move can create brand equity that lasts for decades
A blue ocean strategic move can create brand equity that lasts for decades

Similar W. Chan Kim quotes:
Other Digital Marketing Quotes :
- Selling is a sacred trust between buyer and seller.
- You can’t change the world if the world doesn’t know who you are.
- On average, 8 out of 10 people will read your headline copy, but only 2 out of 10 will read the rest.
- You can’t expect the level of excitement of your audience to be greater than your own.
- The future of branding is marketing with people, not at them.
- Your culture is your brand.
- Give your idea a chance. You’ll never hit a home run (or a base hit for that matter) if you don’t swing.
- Advertising in the final analysis should be news. If it is not news it is worthless.
- A man who stops advertising to save money is like a man who stops a clock to save time.
- For customers, a website is an ‘always open’ workplace of your business.
- Marketers are focused and sales people are scattered!
- Life isn’t about having, it’s about experiencing.
- The first step to success in any business is to ask your customers what they want.
- In the information age, build a website before you build a workplace.
- Social may be sexy, but search still pays the bills.
- The competition is out to get you. Are you a moving target or a sitting duck? Innovate or die.
- Advertising is legalized lying.
- A Brand is what a Business/Person does… a Reputation is what people Remember and Share.
- Awareness does not pay your rent.