Before you create any more ‘great content,’ figure out how you are going to market it first.
Before you create any more ‘great content,’ figure out how you are going to market it first.
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Similar Joe Pulizzi quotes:
Other Digital Marketing Quotes :
- The competition is out to get you. Are you a moving target or a sitting duck? Innovate or die.
- The objective is not to make your links appear natural; the objective is that your links are natural.
- Marketing is what you do when your product is no good.
- People relate to people, and if your brand feels like people, they’ll relate to you, too.
- People LOVE change (when it’s about changing others). People HATE change (when it’s about changing themselves).
- Brand is just a perception, and perception will match reality over time.
- The fate of your company is in the hands of your people. Train them well.
- If you can’t explain it to a 6-year old, you don’t know it yourself.
- The biggest mistake brands make are trying to sell their stuff rather than clarifying what people are actually buying.
- Selling without purpose is as empty as a body without a soul.
- Lean brands are the result of continually testing assumptions.
- Until you’ve lost your reputation, you’ll never realise the true value of good branding
- Ensure customers know who you are and what you stand for by keeping your brand consistent across all touchpoints.
- A brand for a company is like a reputation for a person. You earn reputation by trying to do hard things well.
- Every vision needs a plan and every plan needs a vision
- If you get bored with social media, it’s because you are trying to get more value than you create.
- I believe in solving social ills with business skills.
- Be adventurous with your marketing. A bold approach will get you noticed….. Really noticed!
- Creatives Creed: Destruction is creation. Creation is destruction.
- To educate is not just the best way to sell. It’s also the best way to build links.
