Marketing used to be about making a myth and telling it. Now it’s about telling a truth and sharing it.
Marketing used to be about making a myth and telling it. Now it’s about telling a truth and sharing it.
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Similar Marc Mathieu quotes:
Other Digital Marketing Quotes :
- The buyer is always tuned in to one radio station: WIIFM (What’s In It For Me). The rest is filtered out as noise.
- You can have good or you can have cheap, but you cannot have both.
- Reputation is everything when it comes to building a digital brand
- Word-of-mouth marketing is the best form of Free promotion
- Start thinking about a consumer’s Path to Purpose along her Path to Purchase.
- Effective marketing is saying the right thing to the right people at the right time.
- Everything and everyone represents at least one brand. Therefore, to brand or not to brand is not even a question.
- Positioning is finding the right parking space inside the consumer’s mind and going for it before someone else takes it.
- Viral marketing is almost like finding love. You have to stop doing it to actually make it happen.
- We all lean into messages that speak to us rather than above us or at us.
- Google only loves you when everyone else loves you first.
- Marketing is an investment that generally generates long term results.
- Remember, a great conversation with a customer is not debate practice. Be a learner, not an interrogator.
- Content Isn’t King, It’s the Kingdom.
- Design is the ultimate influencer.
- Unfortunately, Moore’s Law Does Not Apply To Humans, But The Law Of Least Effort Does
- It shouldn’t be easy. It should be good.
- If everything is important, then nothing is important
- Better to teach a man to fish who already loves to fish.
- Quality sells itself. No hype needed.
