Marketing used to be about making a myth and telling it. Now it’s about telling a truth and sharing it.
Marketing used to be about making a myth and telling it. Now it’s about telling a truth and sharing it.

Similar Marc Mathieu quotes:
Other Digital Marketing Quotes :
- Your customer service opens up unique opportunities to offer an excellent customer experience.
- People LOVE change (when it’s about changing others). People HATE change (when it’s about changing themselves).
- The Best Marketing Is Education!
- If your business is not a brand, it is a commodity.
- Credibility comes from results. Everything else is just marketing.
- If everyone could see it, then it wouldn’t be a Vision
- All human aspirations are opportunities for brands to build relationships.
- In the information age, build a website before you build a workplace.
- A business without marketing is dead.
- When positioning a brand, aggressively avoid becoming a me too by assertively being a who else?
- The biggest mistake brands make are trying to sell their stuff rather than clarifying what people are actually buying.
- I believe in solving social ills with business skills.
- It is doubt that advance knowledge, not certitude
- If you are an artist, learn science. If you are a scientist, cultivate art.
- Unfortunately, Moore’s Law Does Not Apply To Humans, But The Law Of Least Effort Does
- The first step to success in any business is to ask your customers what they want.
- With traditional marketing, you tell people you are a rock star. With content marketing, you show them you’re a rock star.
- Marketing is what you do when your product is no good.
- I think nowadays, you need to do inbound and outbound-it’s crucial to do both.