Marketing is no longer about the stuff you make but about the stories you tell.
Marketing is no longer about the stuff you make but about the stories you tell.

Similar Seth Godin quotes:
Other Digital Marketing Quotes :
- Brands are all about experience. Experience is all about emotion.
- With traditional marketing, you tell people you are a rock star. With content marketing, you show them you’re a rock star.
- Every great brand goes back to a courageous individual who dared to say ‘NO’ to the status quo.
- The best ads are about the customer and how the product will change his life.
- To educate is not just the best way to sell. It’s also the best way to build links.
- In this digital age with its speed of change, any brand that refuses toinnovate will die
- We need to stop interrupting what people are interested in and be what people are interested in.
- A blue ocean strategic move can create brand equity that lasts for decades
- Always remember: a brand is the most valuable piece of real estate in the world; a corner of someone’s mind.
- If it doesn’t feel right to receive what you’re sending, don’t send it.
- No website can stand without a strong backbone. And that backbone is technical SEO.
- Don’t build links. Build relationships.
- It shouldn’t be easy. It should be good.
- Oscar Wilde once said, Whatever is popular is wrong.
- Your culture is your brand.
- Your prospects are not idiots, communicate respectfully – you might actually learn something to propel your marketing forward.
- If you’re not paying for a service then you are the product, and you also are being used as a guinea pig.
- Content marketing is the gap between what brands produce and what consumers actually want.
- Marketing shouldn’t feel like marketing. It should feel like a story.
- If you think implementing CRM is expensive, you are doing it wrong.