Marketing is no longer about the stuff you make but about the stories you tell.
Marketing is no longer about the stuff you make but about the stories you tell.

Similar Seth Godin quotes:
Other Digital Marketing Quotes :
- Take your dreams off the ground to the clouds of business where your products will contribute to make the world a better place.
- Content should ask people to do something and reward them for it.
- A Brand is what a Business/Person does… a Reputation is what people Remember and Share.
- You can’t sell anything if you can’t tell anything.
- A brand for a company is like a reputation for a person. You earn reputation by trying to do hard things well.
- Marketing is the art of washing one’s clean laundry in public.
- Consumers care less about your brand’s vision statement, they want value delivered
- Lean brands are the result of continually testing assumptions.
- Be undeniably good. No marketing effort or social media buzzword can be a substitute for that.
- Brand growth and dominance is created by having the highest brand value, not the lowest price tag.
- We need to stop interrupting what people are interested in and be what people are interested in.
- In the end, every startup is different. But in the beginning every startup is the same.
- The best marketing strategy ever: CARE.
- Every vision needs a plan and every plan needs a vision
- Don’t be afraid of competitors. Competition in your market provides an opportunity to ruffle some feathers and get noticed.
- People relate to people, and if your brand feels like people, they’ll relate to you, too.
- Be a learning machine. What made you money last year, won’t necessarily make you money this and next year.
- Credibility comes from results. Everything else is just marketing.
- Better to be known for something than be forgotten for nothing.
- If your brand isn’t visible, it won’t be viable.