Marketing is no longer about the stuff you make but about the stories you tell.
Marketing is no longer about the stuff you make but about the stories you tell.

Similar Seth Godin quotes:
Other Digital Marketing Quotes :
- Advertising is legalized lying.
- All businesses — no matter if they make dog food or software — don’t sell products, they sell solutions.
- We all lean into messages that speak to us rather than above us or at us.
- What you say is not as important as who you are when you’re saying it.
- 67% of all shoppers intend to return home with the item they are shopping for, but that only 24% actually do so.
- Don’t be afraid of competitors. Competition in your market provides an opportunity to ruffle some feathers and get noticed.
- Give your idea a chance. You’ll never hit a home run (or a base hit for that matter) if you don’t swing.
- There’s no such thing as overselling, only underdelivering.
- Marketing is really just about sharing your passion.
- If something is built to show, it’s build to grow.
- Brands are all about experience. Experience is all about emotion.
- Entrepreneurs don’t ask for permission. They act per a mission.
- Conversation with customers will increase sales, even if the product or service is never mentioned.
- In this digital age with its speed of change, any brand that refuses toinnovate will die
- If it doesn’t feel right to receive what you’re sending, don’t send it.
- Better to teach a man to fish who already loves to fish.
- People relate to people, and if your brand feels like people, they’ll relate to you, too.
- Every great brand goes back to a courageous individual who dared to say ‘NO’ to the status quo.
- Marketing is an investment that generally generates long term results.
- People don’t buy what you do, they buy why you do it.