Marketing is no longer about the stuff you make but about the stories you tell.
Marketing is no longer about the stuff you make but about the stories you tell.

Similar Seth Godin quotes:
Other Digital Marketing Quotes :
- It is important to bear in mind that political campaigns are designed by the same people who sell toothpaste and cars.
- Brand is just a perception, and perception will match reality over time.
- There’s No Good And Evil In Marketing. It’s All Very Darwinian, Actually
- What you say is not as important as who you are when you’re saying it.
- Activate your followers, don’t just collect them like stamps.
- Lean brands are the result of continually testing assumptions.
- If there is one trait that your brand must speak of, it is trust.
- Your WHY for your BRAND is more important than the HOW.
- The only way to win at content marketing is for the reader to say, ‘This was written specifically for me.’
- Having a lot of data do not always mean having the right data.
- People relate to people, and if your brand feels like people, they’ll relate to you, too.
- There’s plenty of money in any niche where you’re scratching a genuine business niche.
- The objective of a website is to bring a visitor who brings another visitor.
- Making a product is just an activity, making a profit on a product is the achievement.
- Content Isn’t King, It’s the Kingdom.
- Marketing is an investment that generally generates long term results.
- Advertising in the final analysis should be news. If it is not news it is worthless.
- Sometimes I disagree with me too. It gives me perspective.
- Content is anything that adds value to the reader’s life.
- There are a lot of opportunities that you can discover by listening closely to what your customers are saying.