The best ads are about the customer and how the product will change his life.
The best ads are about the customer and how the product will change his life.

Similar Roy H. Williams quotes:
Other Digital Marketing Quotes :
- People relate to people, and if your brand feels like people, they’ll relate to you, too.
- The objective of a website is to bring a visitor who brings another visitor.
- Before you create any more ‘great content,’ figure out how you are going to market it first.
- The biggest risk is not in what you build. It is in not supporting what you build.
- In this digital age with its speed of change, any brand that refuses toinnovate will die
- Business is leisure when you find pleasure in it.
- The core livelihood of a business revolves on efficient and effective marketing.
- It’s easier to love a brand when the brand loves you back.
- Every vision needs a plan and every plan needs a vision
- Content Isn’t King, It’s the Kingdom.
- Absolutisms Are Good For T-shirts, Not For Marketing
- Creating something is only half the battle. The other half is finding people who care about it.
- Leave Your Customers in a Better Spot then they found you, so they get in a habit of finding you.
- Doing business without advertising is like winking at a girl in the dark. You know what you are doing but nobody else does.
- If there is one trait that your brand must speak of, it is trust.
- You can have good or you can have cheap, but you cannot have both.
- Companies that cannot successfully answer what they do fail to then understand how they can continue to do it in the face of change.
- Make something people want and sell that, or be someone people need and sell you.
- Needs are imposed by nature. Wants are sold by society.
- Imagination without vision, is like a brand with no passion