Sell the results, not the nuts and bolts.
Sell the results, not the nuts and bolts.

Similar Richie Norton quotes:
Other Digital Marketing Quotes :
- A makeover is the rebranding of a human being.
- Sometimes I disagree with me too. It gives me perspective.
- The best place to hide a dead body is page two of Google.
- Marketing is no longer about the stuff that you make, but about the stories you tell.
- Marketing is an investment. Don’t treat it like sales.
- If your content isn’t driving conversation, you’re doing it wrong.
- Content is anything that adds value to the reader’s life.
- Advertising is legalized lying.
- People don’t buy what you do, they buy why you do it.
- In the information age, build a website before you build a workplace.
- Social media is nothing like traditional media. It should be used to listen, learn, engage, and build relationships.
- Nothing dates as quickly as the future.
- advertising is the price you pay for having unremarkable product or service
- Awareness does not pay your rent.
- The time spent building a solid foundation will pay for itself ten-fold.
- Attention is a main asset in marketing.
- Spreadsheets are more important to marketing than pretty pictures these days.
- No video is better than an amateur video, 1 negative review has more influence than 10 positive reviews.
- Marketing shouldn’t feel like marketing. It should feel like a story.
- Marketing is the art of washing one’s clean laundry in public.