Marketing is no longer about the stuff that you make, but about the stories you tell.
Marketing is no longer about the stuff that you make, but about the stories you tell.

Similar Seth Godin quotes:
Other Digital Marketing Quotes :
- Social media is nothing like traditional media. It should be used to listen, learn, engage, and build relationships.
- It’s much easier to double your business by doubling your conversion rate than doubling your traffic.
- If you think implementing CRM is expensive, you are doing it wrong.
- Networking isn’t how many people you know, it’s how many people know you.
- Doing business without advertising is like winking at a girl in the dark. You know what you are doing but nobody else does.
- Start thinking about a consumer’s Path to Purpose along her Path to Purchase.
- You can’t expect the level of excitement of your audience to be greater than your own.
- Marketing is a contest, a sale is its prize.
- Having a lot of data do not always mean having the right data.
- Content is fire. Social media is gasoline.
- Wantrepreneur: I’ll do it later. Entrepreneur: Today IS later.
- Companies that cannot successfully answer what they do fail to then understand how they can continue to do it in the face of change.
- Tweet others the way you want to be tweeted.
- Content should ask people to do something and reward them for it.
- Leave Your Customers in a Better Spot then they found you, so they get in a habit of finding you.
- Always remember: a brand is the most valuable piece of real estate in the world; a corner of someone’s mind.
- If it doesn’t feel right to receive what you’re sending, don’t send it.
- Marketing is an investment. Don’t treat it like sales.
- The secret of a high-ranking website is not its colors but its content.
- Create value, not bait!