A brand for a company is like a reputation for a person. You earn reputation by trying to do hard things well.
A brand for a company is like a reputation for a person. You earn reputation by trying to do hard things well.
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Similar Jeff Bezos quotes:
Other Digital Marketing Quotes :
- Marketers need to build digital relationships and reputation before closing a sale.
- Behind every sale there is a smile.
- You can fool all the people all the time if the advertising is right and the budget is big enough.
- Marketing without sales is dead.
- Little questions can sometimes solve big problems.
- Needs are imposed by nature. Wants are sold by society.
- Better to be known for something than be forgotten for nothing.
- Relationships are the currency of business.
- Ensure customers know who you are and what you stand for by keeping your brand consistent across all touchpoints.
- One good product is better than many fake goods.
- When positioning a brand, aggressively avoid becoming a me too by assertively being a who else?
- Don’t just create art to make money. Make money so you can create more art.
- Until you’ve lost your reputation, you’ll never realise the true value of good branding
- Visibility without value is vanity
- Marketing is not the art of finding clever ways to dispose of what you make. It is the art of creating genuine customer value.
- Branding is only branding when you deliver what you promise. All the rest is misleading advertising.
- Viral marketing is almost like finding love. You have to stop doing it to actually make it happen.
- The fate of your company is in the hands of your people. Train them well.
- Positioning is finding the right parking space inside the consumer’s mind and going for it before someone else takes it.
- The easiest thing to sell is truth.
