We innovate by starting with the customer and working backwards. That becomes the touchstone for how we invent.

Similar Jeff Bezos quotes:

• It is hard to find things that won’t sell online.
• We innovate by starting with the customer and working backwards. That becomes the touchstone for how we invent.
• I believe you have to be willing to be misunderstood if you’re going to innovate.
• A brand for a company is like a reputation for a person. You earn reputation by trying to do hard things well.
• A brand for a company is like a reputation for a person. You earn reputation by trying to do hard things well.

Other Innovation Quotes :

• You can’t allow tradition to get in the way of innovation. There’s a need to respect the past, but it’s a mistake to revere your past.
• When the wind of change blows, some people build walls, others build windmills.
• If we all worked on the assumption that what is accepted as true really is true, then there would be little hope for advance.
• If you know one thing very well and the rest only superficially, that one thing will always appear to be more ‘unique.
• Innovation is an idea, practice or object that is perceived as new by an individual or other unit of adoption.
• Collaboration equals innovation.
• It’s time to get rid of the micromanagement style. Develop microencouragement.
• In this digital age with its speed of change, any brand that refuses toinnovate will die
• If an innovative piece of software comes along, Microsoft copies it and makes it part of Windows. This is not innovation; this is the end of innovation.
• Move fast and break things! Don’t ask for permission ask for forgiveness!
• Creativity is thinking up new things. Innovation is doing new things
• We are not here to question the possible, we are here to challenge the impossible
• Innovation is the introduction of something new. This something is further defined as a new idea, method, or device.
• People think innovation is just having a good idea but a lot of it is just moving quickly and trying a lot of things.
• He who asks a question is a fool for 5 minutes. He who does not ask a question remains a fool forever.
• Too much thought into the process kills innovation and at times, the outcome altogether.
• You cannot cling to the norm and desire innovation. You must think outside of the box to shake the table – possibly break it to pieces.
• The future is a direction, not a destination.
• Innovation is seeing what everybody has seen and thinking what nobody has thought.
• The competition is out to get you. Are you a moving target or a sitting duck? Innovate or die.

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