Positioning is finding the right parking space inside the consumer’s mind and going for it before someone else takes it.
Positioning is finding the right parking space inside the consumer’s mind and going for it before someone else takes it.
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Similar Laura Busche quotes:
Other Digital Marketing Quotes :
- It is doubt that advance knowledge, not certitude
- If everything is important, then nothing is important
- You either make business your lifestyle, or business becomes your lifestyle.
- Ensure customers know who you are and what you stand for by keeping your brand consistent across all touchpoints.
- MARKETING is not just a department, It is a CULTURE
- Brand is just a perception, and perception will match reality over time.
- Making a product is just an activity, making a profit on a product is the achievement.
- Don’t fight to be right, but fight when you are right.
- Convenience will put you out of business!
- A brand for a company is like a reputation for a person. You earn reputation by trying to do hard things well.
- The best advertising is done by satisfied customers.
- Advertising in the final analysis should be news. If it is not news it is worthless.
- Selling without purpose is as empty as a body without a soul.
- Content is king, but engagement is queen, and the lady rules the house!
- The objective of a website is to bring a visitor who brings another visitor.
- Sell the results, not the nuts and bolts.
- The first lesson of branding: memorability. It’s very difficult buying something you can’t remember.
- Does your marketing promote the difference between good and bad or better and best?
- Investing in digital marketing is cheaper than doing nothing at all.
- At the start of every conversation ask yourself what can I give, not what can I take.
