The buyer is always tuned in to one radio station: WIIFM (What’s In It For Me). The rest is filtered out as noise.
The buyer is always tuned in to one radio station: WIIFM (What’s In It For Me). The rest is filtered out as noise.
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Similar Steve Woodruff quotes:
Other Digital Marketing Quotes :
- Brand is just a perception, and perception will match reality over time.
- Brand growth and dominance is created by having the highest brand value, not the lowest price tag.
- In order to engage on social, in order to attract customers, regardless of what kind of customer you have, you have to build trust.
- Be bold. Take risks. Get noticed.
- Captivate the attention of your customer by oozing credibility.
- What are you doing to serve your customers a little more every day?
- Advertising in the final analysis should be news. If it is not news it is worthless.
- Always remember: a brand is the most valuable piece of real estate in the world; a corner of someone’s mind.
- The easiest thing to sell is truth.
- Marketers are focused and sales people are scattered!
- If your content isn’t driving conversation, you’re doing it wrong.
- Marketing is a contest, a sale is its prize.
- Absolutisms Are Good For T-shirts, Not For Marketing
- If you are in a competitive industry, great online reviews are not just nice to have, they are a requirement!
- There are a lot of opportunities that you can discover by listening closely to what your customers are saying.
- Websites promote you 24/7: No employee will do that.
- Making a product is just an activity, making a profit on a product is the achievement.
- You can’t change the world if the world doesn’t know who you are.
- We navigate life by making decisions that maximize pleasure and/ or minimize pain.
- To believe you, they should see you.
