The power of the brand is not in the name but what has been invested in that name over the years.
The power of the brand is not in the name but what has been invested in that name over the years.
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Other Digital Marketing Quotes :
- Marketing is really just about sharing your passion.
- Social media allows big companies to act small again.
- It’s about Moments, not Milestones.
- I think nowadays, you need to do inbound and outbound-it’s crucial to do both.
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- Be bold. Take risks. Get noticed.
- The consumer is not a moron; she is your wife.
- Start thinking about a consumer’s Path to Purpose along her Path to Purchase.
- The aim of marketing is to know and understand the customer so well the product or service fits him and sells itself.
- The competition is out to get you. Are you a moving target or a sitting duck? Innovate or die.
- There’s plenty of money in any niche where you’re scratching a genuine business niche.
- Selling people things is a matter of determining their desires and figuring out how the product matches those desires.
- Sex doesn’t sell anything other than itself
- Lean brands are the result of continually testing assumptions.
- Remember, a great conversation with a customer is not debate practice. Be a learner, not an interrogator.
- Locking in your brand and pairing it with a coherent story is the first step to being a rainmaker.
- To sell something familiar, make it surprising. To sell something surprising, make it familiar.
- Credibility comes from results. Everything else is just marketing.
- Movies take years to bring to theater, but hours to watch. Strikingly similar to success.
- Companies are built on logic. Brands are built on emotion!
