When you are writing keep asking yourself so what until you are sure what is in it for the customer.
When you are writing keep asking yourself so what until you are sure what is in it for the customer.
Similar Ann Handley quotes:
Other Digital Marketing Quotes :
- I think nowadays, you need to do inbound and outbound-it’s crucial to do both.
- Content is anything that adds value to the reader’s life.
- Don’t use social media to impress people; use it to impact people.
- What story will your life tell? Love your story. Live your story. Lead your story.
- Marketers are focused and sales people are scattered!
- Marketing is no longer about the stuff you make but the stories you tell.
- Marketing communications is not a nice to have. It is a must have.
- A Brand is what a Business/Person does… a Reputation is what people Remember and Share.
- Awareness does not pay your rent.
- Marketing is the art of washing one’s clean laundry in public.
- It is hard to find things that won’t sell online.
- It’s about Moments, not Milestones.
- Absolutisms Are Good For T-shirts, Not For Marketing
- If you get bored with social media, it’s because you are trying to get more value than you create.
- Advertisement shouldn’t look like information, it should look like a promise.
- You can’t sell anything if you can’t tell anything.
- If your stories are all about your products and services, that’s not storytelling. It’s a brochure.
- Your customer service opens up unique opportunities to offer an excellent customer experience.
- A makeover is the rebranding of a human being.
- Unfortunately, Moore’s Law Does Not Apply To Humans, But The Law Of Least Effort Does