I am Adam Acar and my goal as an academician is to do as much research as possible to learn more about the adoption of new technologies. I truly hope to contribute to science and society by describing the dynamics of the mass adoption of innovations. That’s why, I recently decided to put together my research findings from the past 7 years in a book where I also explain social media and consumer behavior in simple terms. I am currently wrapping up the last passages and Ill post the link here on this page when the book is published.
Here’s the tentative cover and the table of contents: