The first lesson of branding: memorability. It’s very difficult buying something you can’t remember.
The first lesson of branding: memorability. It’s very difficult buying something you can’t remember.
-
Post date
-
-
Posted in
Similar John Hegarty quotes:
Other Digital Marketing Quotes :
- If your stories are all about your products and services, that’s not storytelling. It’s a brochure.
- Brand is just a perception, and perception will match reality over time.
- It’s about Moments, not Milestones.
- Content is fire. Social media is gasoline.
- Content is the atomic particle of all digital marketing.
- Lean brands are the result of continually testing assumptions.
- The three essential elements of an effective SEO are effective communication, useful information and high-quality backlinks.
- Recommending your content as must have or must watch loses its value at the very same second.
- Be undeniably good. No marketing effort or social media buzzword can be a substitute for that.
- What you post online speaks VOLUME about who you really are. POST with intention. REPOST with caution.
- Build it, and they will come only works in the movies. Social Media is a build it, nurture it, engage them and they may come and stay.
- advertising is the price you pay for having unremarkable product or service
- Start thinking about a consumer’s Path to Purpose along her Path to Purchase.
- Leave Your Customers in a Better Spot then they found you, so they get in a habit of finding you.
- Marketing is the marriage of business and creativity. The relationship is enhanced by the occasional affair with science.
- Don’t be a one hit wonder. Daringly disrupt the marketplace again and again.
- Marketers are focused and sales people are scattered!
- Every interaction in any form is branding
- Creatives Creed: Destruction is creation. Creation is destruction.
- The first lesson of branding: memorability. It’s very difficult buying something you can’t remember.
