The first lesson of branding: memorability. It’s very difficult buying something you can’t remember.
The first lesson of branding: memorability. It’s very difficult buying something you can’t remember.
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Similar John Hegarty quotes:
Other Digital Marketing Quotes :
- The relentless act of invention and innovation and initiative is the best marketing asset.
- Better to teach a man to fish who already loves to fish.
- We, as a species, tend to over-generalize. That’s why our marketing strategies often suck
- Brands are all about experience. Experience is all about emotion.
- Be yourself. Everyone else is already taken.
- The future of branding is marketing with people, not at them.
- Marketing is no longer about the stuff that you make, but about the stories you tell.
- Rule number one is if it’s not good, don’t share it.
- If your brand isn’t visible, it won’t be viable.
- If you’re not paying for a service then you are the product, and you also are being used as a guinea pig.
- Effective marketing is saying the right thing to the right people at the right time.
- You either make business your lifestyle, or business becomes your lifestyle.
- If you think implementing CRM is expensive, you are doing it wrong.
- If you get bored with social media, it’s because you are trying to get more value than you create.
- With traditional marketing, you tell people you are a rock star. With content marketing, you show them you’re a rock star.
- 3 things always work for digital marketing: testimonials, awards and the new
- Brand growth and dominance is created by having the highest brand value, not the lowest price tag.
- Business is leisure when you find pleasure in it.
- Life isn’t about having, it’s about experiencing.
- Content is king, but engagement is queen, and the lady rules the house!
