The first lesson of branding: memorability. It’s very difficult buying something you can’t remember.
The first lesson of branding: memorability. It’s very difficult buying something you can’t remember.
Similar John Hegarty quotes:
Other Digital Marketing Quotes :
- It is hard to find things that won’t sell online.
- When we care, we share.
- People don’t buy what you do, they buy why you do it.
- The secret of a high-ranking website is not its colors but its content.
- Marketing has never been about keywords, it’s about people.
- Marketing is really just about sharing your passion.
- Your brand is the story unfolding in all customer touch points
- The competition is out to get you. Are you a moving target or a sitting duck? Innovate or die.
- If your stories are all about your products and services, that’s not storytelling. It’s a brochure.
- Content is King but engagement is Queen, and the lady rules the house!
- We, as a species, tend to over-generalize. That’s why our marketing strategies often suck
- Launching a brand is not for those with thin skin. It takes courage, intelligence and foresight.
- Fifty-six percent of traffic comes from 10 percent of content. Invest in your home runs.
- Brand growth and dominance is created by having the highest brand value, not the lowest price tag.
- Marketing is a contest, a sale is its prize.
- Don’t just create art to make money. Make money so you can create more art.
- Brand is just a perception, and perception will match reality over time.
- Visibility without value is vanity
- Marketing is about spreading the love.
- Build it, and they will come only works in the movies. Social Media is a build it, nurture it, engage them and they may come and stay.