To sell something familiar, make it surprising. To sell something surprising, make it familiar.
To sell something familiar, make it surprising. To sell something surprising, make it familiar.
Similar Derek Thompson quotes:
Other Digital Marketing Quotes :
- Reputation is everything when it comes to building a digital brand
- Having a lot of data do not always mean having the right data.
- Business is leisure when you find pleasure in it.
- Ensure customers know who you are and what you stand for by keeping your brand consistent across all touchpoints.
- Does your marketing promote the difference between good and bad or better and best?
- Consumers care less about your brand’s vision statement, they want value delivered
- I think nowadays, you need to do inbound and outbound-it’s crucial to do both.
- If there is one trait that your brand must speak of, it is trust.
- If your competitors start copying you, then you are doing something right!
- Networking isn’t how many people you know, it’s how many people know you.
- Branding is the art of differentiation
- Most of digital marketing is nothing but free information or free entertainment
- Marketing is really just about sharing your passion.
- There’s No Magic In Marketing. Just Dopamine
- People buy for their reasons, not yours.
- The only way to win at content marketing is for the reader to say, ‘This was written specifically for me.’
- Conversation with customers will increase sales, even if the product or service is never mentioned.
- If you are an artist, learn science. If you are a scientist, cultivate art.
- Collect data, put them in context and don’t trust your gut: That’s what marketing is all about
- Build relationships, not links.