The first lesson of branding: memorability. It’s very difficult buying something you can’t remember.
The first lesson of branding: memorability. It’s very difficult buying something you can’t remember.
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Similar John Hegarty quotes:
Other Digital Marketing Quotes :
- Selling without purpose is as empty as a body without a soul.
- Be bold. Take risks. Get noticed.
- People can never get enough of something new and different.
- Seven seconds. That’s all the time you have to make an impression. Is your business making a good one?
- Your brand is the story unfolding in all customer touch points
- People buy for their reasons, not yours.
- Don’t worry about the ones who don’t recognize your worth. Not everyone has an eye for talent.
- The easiest thing to sell is truth.
- Marketing shouldn’t feel like marketing. It should feel like a story.
- If you are in a competitive industry, great online reviews are not just nice to have, they are a requirement!
- A brand must have a long term vision, mission and values in addition to a simple story with a value proposition communicated by consistent visuals.
- Marketing is really just about sharing your passion.
- If it doesn’t feel right to receive what you’re sending, don’t send it.
- A brand for a company is like a reputation for a person. You earn reputation by trying to do hard things well.
- Word-of-mouth marketing is the best form of Free promotion
- Content is king, but engagement is queen, and the lady rules the house!
- Entrepreneurs don’t ask for permission. They act per a mission.
- Brand growth and dominance is created by having the highest brand value, not the lowest price tag.
- No video is better than an amateur video, 1 negative review has more influence than 10 positive reviews.
- Content marketing is the gap between what brands produce and what consumers actually want.
