The first lesson of branding: memorability. It’s very difficult buying something you can’t remember.
The first lesson of branding: memorability. It’s very difficult buying something you can’t remember.
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Similar John Hegarty quotes:
Other Digital Marketing Quotes :
- The consumer is not a moron; she is your wife.
- Marketing used to be about making a myth and telling it. Now it’s about telling a truth and sharing it.
- Marketers are focused and sales people are scattered!
- To educate is not just the best way to sell. It’s also the best way to build links.
- If you think implementing CRM is expensive, you are doing it wrong.
- 67% of all shoppers intend to return home with the item they are shopping for, but that only 24% actually do so.
- Companies that cannot successfully answer what they do fail to then understand how they can continue to do it in the face of change.
- Sales is not about selling anymore, but about building trust and educating.
- Make something people want and sell that, or be someone people need and sell you.
- You cannot buy engagement. You have to build engagement.
- The thing is, If you try to market to everyone, then you successfully market to no one.
- Entrepreneurs don’t ask for permission. They act per a mission.
- To believe you, they should see you.
- Marketing communications is not a nice to have. It is a must have.
- Creatives Creed: Destruction is creation. Creation is destruction.
- You can follow others into mediocrity, or you can create something that will be remembered
- Word-of-mouth marketing is the best form of Free promotion
- The best marketing strategy ever: CARE.
- Marketing is really just about sharing your passion.
- Marketing is really just about sharing your passion.
