Marketing used to be about making a myth and telling it. Now it’s about telling a truth and sharing it.
Marketing used to be about making a myth and telling it. Now it’s about telling a truth and sharing it.

Similar Marc Mathieu quotes:
Other Digital Marketing Quotes :
- At the start of every conversation ask yourself what can I give, not what can I take.
- Marketing shouldn’t feel like marketing. It should feel like a story.
- Don’t fight to be right, but fight when you are right.
- It is hard to find things that won’t sell online.
- We, as a species, tend to over-generalize. That’s why our marketing strategies often suck
- People don’t buy what you do; they buy why you do it. And what you do simply proves what you believe
- Social media allows big companies to act small again.
- A blue ocean strategic move can create brand equity that lasts for decades
- Be bold. Take risks. Get noticed.
- Every great brand goes back to a courageous individual who dared to say ‘NO’ to the status quo.
- Be adventurous with your marketing. A bold approach will get you noticed….. Really noticed!
- The power of the brand is not in the name but what has been invested in that name over the years.
- Advertisement shouldn’t look like information, it should look like a promise.
- Your customer service opens up unique opportunities to offer an excellent customer experience.
- Old marketing was dictation. new marketing is communication. Change from Convince & Convert to Converse & Convert!
- If you think marketing is expensive, you’re doing it wrong
- Life isn’t about having, it’s about experiencing.
- In this digital age with its speed of change, any brand that refuses toinnovate will die
- 90 percent of all Gillette shavers are bought by women for the men in their lives
- When you are writing keep asking yourself so what until you are sure what is in it for the customer.