Marketing is not the art of finding clever ways to dispose of what you make. It is the art of creating genuine customer value.
Marketing is not the art of finding clever ways to dispose of what you make. It is the art of creating genuine customer value.
Similar Philip Kotler quotes:
Other Digital Marketing Quotes :
- Content should ask people to do something and reward them for it.
- If you think implementing CRM is expensive, you are doing it wrong.
- If your business is not a brand, it is a commodity.
- It is not your job to prove your value to anyone. It is your job to find the people that already value what you do.
- Everyone loves the idea of disruption in business, but no one likes it when it happens to them.
- To believe you, they should see you.
- Quality sells itself. No hype needed.
- If everything is important, then nothing is.
- Stories connect us at a human level that factual statements and logical arguments can’t possibly match.
- The objective is not to make your links appear natural; the objective is that your links are natural.
- Commit to a niche; try to stop being everything to everyone.
- To sell something familiar, make it surprising. To sell something surprising, make it familiar.
- If your brand isn’t visible, it won’t be viable.
- A website without SEO is like a vehicle without fuel
- Captivate the attention of your customer by oozing credibility.
- Your prospects are not idiots, communicate respectfully – you might actually learn something to propel your marketing forward.
- Your brand is the story unfolding in all customer touch points
- Instead of trying to sell, Try to explain & in this way you will be selling more than that.
- Make your product easier to buy than your competition, or you will find your customers buying from them, not you.
- The future of branding is marketing with people, not at them.