Marketing is not the art of finding clever ways to dispose of what you make. It is the art of creating genuine customer value.
Marketing is not the art of finding clever ways to dispose of what you make. It is the art of creating genuine customer value.
-
Post date
-
-
Posted in
Similar Philip Kotler quotes:
Other Digital Marketing Quotes :
- Commit to a niche; try to stop being everything to everyone.
- Marketing used to be about making a myth and telling it. Now it’s about telling a truth and sharing it.
- If you think marketing is expensive, you’re doing it wrong
- Be absorbed in what your customer is saying; be inspired by what your customer is meaning.
- Blue ocean strategists do not seek to beat the competition. Instead they aim to make the competition irrelevant.
- Marketing is no longer about the stuff you make but the stories you tell.
- When you are writing keep asking yourself so what until you are sure what is in it for the customer.
- Marketing is no longer about the stuff you make but about the stories you tell.
- The buyer is always tuned in to one radio station: WIIFM (What’s In It For Me). The rest is filtered out as noise.
- In order to engage on social, in order to attract customers, regardless of what kind of customer you have, you have to build trust.
- The power of the brand is not in the name but what has been invested in that name over the years.
- Build something 100 people love, not something 1 million people kind of like.
- Make it so obvious even a computer couldn’t be confused.
- Design is the ultimate influencer.
- Don’t try to follow trends. Create them.
- A website without SEO is like a vehicle without fuel
- Marketing is no longer about the stuff that you make, but about the stories you tell.
- Investing in digital marketing is cheaper than doing nothing at all.
- Captivate the attention of your customer by oozing credibility.
- SEO isn’t about gaming the system anymore; it’s about learning how to play by the rules.
