Marketing is no longer about the stuff you make but the stories you tell.
Marketing is no longer about the stuff you make but the stories you tell.

Similar Seth Godin quotes:
Other Digital Marketing Quotes :
- For customers, a website is an ‘always open’ workplace of your business.
- Build something 100 people love, not something 1 million people kind of like.
- High pressure salesmen focus on the short term incentives to outweigh the long term cons
- Competition only exists in your head, not in the marketplace.
- On average, 8 out of 10 people will read your headline copy, but only 2 out of 10 will read the rest.
- Branding is the art of differentiation
- 90 percent of all Gillette shavers are bought by women for the men in their lives
- Advertising is 48% distraction; 4% information; and 48% manipulation.
- A blue ocean strategic move can create brand equity that lasts for decades
- Content is fire. Social media is gasoline.
- Marketing is not the art of finding clever ways to dispose of what you make. It is the art of creating genuine customer value.
- Consumers care less about your brand’s vision statement, they want value delivered
- Noise is the primary hurdle we must overcome. We’re always one click away from being ignored.
- 3 things always work for digital marketing: testimonials, awards and the new
- Conversation with customers will increase sales, even if the product or service is never mentioned.
- To believe you, they should see you.
- Google only loves you when everyone else loves you first.
- You either make business your lifestyle, or business becomes your lifestyle.
- Content builds relationships. Relationships are built on trust. Trust drives revenue.
- Unfortunately, Moore’s Law Does Not Apply To Humans, But The Law Of Least Effort Does