The consumer is not a moron; she is your wife.
The consumer is not a moron; she is your wife.
Similar David Ogilvy quotes:
Other Digital Marketing Quotes :
- Selling is a sacred trust between buyer and seller.
- It is doubt that advance knowledge, not certitude
- Brands are all about experience. Experience is all about emotion.
- Avoid selling to dumb customers, there aren’t enough left!
- The best ads are about the customer and how the product will change his life.
- Little questions can sometimes solve big problems.
- advertising produces familiarity which produces sales
- Take your dreams off the ground to the clouds of business where your products will contribute to make the world a better place.
- At the start of every conversation ask yourself what can I give, not what can I take.
- If you are an artist, learn science. If you are a scientist, cultivate art.
- Stories connect us at a human level that factual statements and logical arguments can’t possibly match.
- Business is leisure when you find pleasure in it.
- People change, and so do their aspirations, and so should brands.
- Social media allows big companies to act small again.
- Doing business without advertising is like winking at a girl in the dark. You know what you are doing but nobody else does.
- Be undeniably good. No marketing effort or social media buzzword can be a substitute for that.
- Before you create any more ‘great content,’ figure out how you are going to market it first.
- Don’t be a one hit wonder. Daringly disrupt the marketplace again and again.
- Content marketing is like a first date. If you only talk about yourself, there won’t be a second one.
- Tweet others the way you want to be tweeted.