Marketing is no longer about the stuff that you make, but about the stories you tell.
Marketing is no longer about the stuff that you make, but about the stories you tell.

Similar Seth Godin quotes:
Other Digital Marketing Quotes :
- Make it so obvious even a computer couldn’t be confused.
- Content Isn’t King, It’s the Kingdom.
- You can’t change the world if the world doesn’t know who you are.
- In the end, every startup is different. But in the beginning every startup is the same.
- No website can stand without a strong backbone. And that backbone is technical SEO.
- People relate to people, and if your brand feels like people, they’ll relate to you, too.
- Brands can only stand out if they know where they stand. Values matter.
- Your prospects are not idiots, communicate respectfully – you might actually learn something to propel your marketing forward.
- If there is one trait that your brand must speak of, it is trust.
- At the center of all achievement is personal growth.
- Fifty-six percent of traffic comes from 10 percent of content. Invest in your home runs.
- We all lean into messages that speak to us rather than above us or at us.
- Lean brands are the result of continually testing assumptions.
- Marketing is really just about sharing your passion.
- A brand is a person that has a voice, evokes emotion and spreads a message.
- Marketing shouldn’t feel like marketing. It should feel like a story.
- To win at semantic search you need more people than are on your payroll.
- advertising produces familiarity which produces sales
- You can follow others into mediocrity, or you can create something that will be remembered
- For customers, a website is an ‘always open’ workplace of your business.