Marketing has never been about keywords, it’s about people.
Marketing has never been about keywords, it’s about people.

Similar Simon Penson quotes:
Other Digital Marketing Quotes :
- Build systems for the business to come, not the business you have.
- Competition only exists in your head, not in the marketplace.
- It is important to bear in mind that political campaigns are designed by the same people who sell toothpaste and cars.
- The average millennial attention span is now 10 seconds, which means you might not catch the end of th.
- We need to stop interrupting what people are interested in and be what people are interested in.
- Content builds relationships. Relationships are built on trust. Trust drives revenue.
- A business that is not in love with its customers, but only the money they bring, should not expect love back.
- There are a lot of opportunities that you can discover by listening closely to what your customers are saying.
- Content should ask people to do something and reward them for it.
- Marketing is really just about sharing your passion.
- Business is leisure when you find pleasure in it.
- Brand growth and dominance is created by having the highest brand value, not the lowest price tag.
- Advertisement shouldn’t look like information, it should look like a promise.
- People relate to people, and if your brand feels like people, they’ll relate to you, too.
- The buyer is always tuned in to one radio station: WIIFM (What’s In It For Me). The rest is filtered out as noise.
- The competition is out to get you. Are you a moving target or a sitting duck? Innovate or die.
- Consumers care less about your brand’s vision statement, they want value delivered
- Make it so obvious even a computer couldn’t be confused.
- Content is fire. Social media is gasoline.
- Marketing is no longer about the stuff you make but about the stories you tell.