Branding is only branding when you deliver what you promise. All the rest is misleading advertising.
Branding is only branding when you deliver what you promise. All the rest is misleading advertising.
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Similar Luciano Montelatto quotes:
Other Digital Marketing Quotes :
- What you say is not as important as who you are when you’re saying it.
- Selling people things is a matter of determining their desires and figuring out how the product matches those desires.
- Advertising is 48% distraction; 4% information; and 48% manipulation.
- Movies take years to bring to theater, but hours to watch. Strikingly similar to success.
- You can’t be it for everyone. In fact, if you try to please everyone, you will please no one, especially yourself.
- Websites promote you 24/7: No employee will do that.
- Captivate the attention of your customer by oozing credibility.
- You can’t change the world if the world doesn’t know who you are.
- The buyer is always tuned in to one radio station: WIIFM (What’s In It For Me). The rest is filtered out as noise.
- Before you create any more ‘great content,’ figure out how you are going to market it first.
- Instead of trying to sell, Try to explain & in this way you will be selling more than that.
- I believe in solving social ills with business skills.
- Give your idea a chance. You’ll never hit a home run (or a base hit for that matter) if you don’t swing.
- People relate to people, and if your brand feels like people, they’ll relate to you, too.
- Your brand is not what you sell.
- A business without marketing is dead.
- Wantrepreneur: I’ll do it later. Entrepreneur: Today IS later.
- We, as a species, tend to over-generalize. That’s why our marketing strategies often suck
- The purpose of marketing as a coach is for you to share and teach your solutions, strategies and systems of success.
- Make your product easier to buy than your competition, or you will find your customers buying from them, not you.
