Always remember, Brand exists in the consumers mind, so the brand is owned by the user.
Always remember, Brand exists in the consumers mind, so the brand is owned by the user.
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Similar Abraham Varghese quotes:
Other Digital Marketing Quotes :
- Competition only exists in your head, not in the marketplace.
- Content is the atomic particle of all digital marketing.
- 90 percent of all Gillette shavers are bought by women for the men in their lives
- There’s No Good And Evil In Marketing. It’s All Very Darwinian, Actually
- Creatives Creed: Destruction is creation. Creation is destruction.
- People don’t buy what you do; they buy why you do it. And what you do simply proves what you believe
- Ensure customers know who you are and what you stand for by keeping your brand consistent across all touchpoints.
- A brand for a company is like a reputation for a person. You earn reputation by trying to do hard things well.
- If you can’t explain it to a 6-year old, you don’t know it yourself.
- High pressure salesmen focus on the short term incentives to outweigh the long term cons
- You can’t expect the level of excitement of your audience to be greater than your own.
- To sell something familiar, make it surprising. To sell something surprising, make it familiar.
- To educate is not just the best way to sell. It’s also the best way to build links.
- Having a lot of data do not always mean having the right data.
- When you are writing keep asking yourself so what until you are sure what is in it for the customer.
- We need to stop interrupting what people are interested in and be what people are interested in.
- Business is leisure when you find pleasure in it.
- Selling without purpose is as empty as a body without a soul.
- Sell the results, not the nuts and bolts.
- Your culture is your brand.
