Advertising in the final analysis should be news. If it is not news it is worthless.
Advertising in the final analysis should be news. If it is not news it is worthless.

Similar Adolph Ochs quotes:
Other Digital Marketing Quotes :
- A brand must have a long term vision, mission and values in addition to a simple story with a value proposition communicated by consistent visuals.
- A brand is a person that has a voice, evokes emotion and spreads a message.
- You have to be smart. The Easy day are over.
- Every vision needs a plan and every plan needs a vision
- Business is leisure when you find pleasure in it.
- We all lean into messages that speak to us rather than above us or at us.
- The thing is, If you try to market to everyone, then you successfully market to no one.
- Viral marketing is almost like finding love. You have to stop doing it to actually make it happen.
- The only way to win at content marketing is for the reader to say, ‘This was written specifically for me.’
- Most of digital marketing is nothing but free information or free entertainment
- Your prospects are not idiots, communicate respectfully – you might actually learn something to propel your marketing forward.
- If you think marketing is expensive, you’re doing it wrong
- Marketing is no longer about the stuff that you make, but about the stories you tell.
- When you say the word marketing, do you think of serving? Until you do, you’re going to live far below your highest potential.
- Better to teach a man to fish who already loves to fish.
- Brands can only stand out if they know where they stand. Values matter.
- Your brand is not what you sell.
- The best advertising is done by satisfied customers.
- Stories connect us at a human level that factual statements and logical arguments can’t possibly match.
- Better to be known for something than be forgotten for nothing.