It is important to bear in mind that political campaigns are designed by the same people who sell toothpaste and cars.
It is important to bear in mind that political campaigns are designed by the same people who sell toothpaste and cars.

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Other Digital Marketing Quotes :
- Activate your followers, don’t just collect them like stamps.
- No website can stand without a strong backbone. And that backbone is technical SEO.
- Failure to nurture prospects is the number 1 reason digital marketing campaigns fail.
- SEO is a noun, verb and adjective.
- Advertising brings in customers, but word-of-mouth brings in the best customers.
- Stories connect us at a human level that factual statements and logical arguments can’t possibly match.
- If you are in a competitive industry, great online reviews are not just nice to have, they are a requirement!
- The power of the brand is not in the name but what has been invested in that name over the years.
- Networking isn’t how many people you know, it’s how many people know you.
- Consistency is key. Whenever you start, give your audience something to look forward to.
- When positioning a brand, aggressively avoid becoming a me too by assertively being a who else?
- Speak to your audience in their language about what’s in their heart.
- Try to say everything in an ad and you end up saying nothing.
- No video is better than an amateur video, 1 negative review has more influence than 10 positive reviews.
- The objective is not to make your links appear natural; the objective is that your links are natural.
- Sex doesn’t sell anything other than itself
- Content is anything that adds value to the reader’s life.
- Advertising may be described as the science of arresting the human intelligence long enough to get money from it.
- To sell something familiar, make it surprising. To sell something surprising, make it familiar.
- The best ideas come as jokes. Make your thinking as funny as possible.