Brands are all about experience. Experience is all about emotion.
Brands are all about experience. Experience is all about emotion.

Similar Brian McGurk quotes:
Other Digital Marketing Quotes :
- The world doesn’t celebrate your similarity but your difference
- The secret of a high-ranking website is not its colors but its content.
- Marketing is an investment. Don’t treat it like sales.
- Your brand is the story unfolding in all customer touch points
- If it doesn’t feel right to receive what you’re sending, don’t send it.
- Build something 100 people love, not something 1 million people kind of like.
- Reputation is everything when it comes to building a digital brand
- Start thinking about a consumer’s Path to Purpose along her Path to Purchase.
- Google only loves you when everyone else loves you first.
- Marketing is an investment that generally generates long term results.
- Sex doesn’t sell anything other than itself
- A brand must have a long term vision, mission and values in addition to a simple story with a value proposition communicated by consistent visuals.
- Your USP is never what you think it is. It is what your customer think it is.
- The smart business person sees an opportunity to generate referrals by collaborating with their competitors.
- Marketing is safe. Sales is risky. UNLESS, marketing has done its job. Then sales is safe too.
- Marketing is no longer about the stuff you make but the stories you tell.
- The future of branding is marketing with people, not at them.
- The easiest thing to sell is truth.
- Marketing used to be about making a myth and telling it. Now it’s about telling a truth and sharing it.
- Advertising is 48% distraction; 4% information; and 48% manipulation.