The power of the brand is not in the name but what has been invested in that name over the years.
The power of the brand is not in the name but what has been invested in that name over the years.

Similar Bernard Kelvin Clive quotes:
Other Digital Marketing Quotes :
- If your stories are all about your products and services, that’s not storytelling. It’s a brochure.
- Be yourself. Everyone else is already taken.
- Seven seconds. That’s all the time you have to make an impression. Is your business making a good one?
- Always remember, Brand exists in the consumers mind, so the brand is owned by the user.
- The fate of your company is in the hands of your people. Train them well.
- The smart business person sees an opportunity to generate referrals by collaborating with their competitors.
- Awareness does not pay your rent.
- Tweet others the way you want to be tweeted.
- Reputation and influence must be earned. Social media is the quickest way to show your audience how good you are.
- A business that is not in love with its customers, but only the money they bring, should not expect love back.
- Content should ask people to do something and reward them for it.
- Unfortunately, Moore’s Law Does Not Apply To Humans, But The Law Of Least Effort Does
- There’s plenty of money in any niche where you’re scratching a genuine business niche.
- Your brand is the story unfolding in all customer touch points
- The biggest mistake brands make are trying to sell their stuff rather than clarifying what people are actually buying.
- Advertising may be described as the science of arresting the human intelligence long enough to get money from it.
- Create value, not bait!
- You have to be smart. The Easy day are over.
- We all lean into messages that speak to us rather than above us or at us.
- Try to say everything in an ad and you end up saying nothing.