It takes courage to violate expectations, but sometimes the reward is a new level of success.
It takes courage to violate expectations, but sometimes the reward is a new level of success.

Similar Donald Maass quotes:
Other Innovation Quotes :
- We must beware of needless innovation, especially when guided by logic.
- The alluring, long-shot chance of a huge gain is the grease that lubricates the machine of innovation.
- Every act of creation is, first of all, an act of destruction.
- If humans can live for 100 years, why do companies die so young.
- Innovators with resources and smartness, are more busy with pompous dreams of colonizing mars, while their own kind suffers on earth.
- Never tell people how to do things. Tell them what to do and they will surprise you with their ingenuity.
- Be the initiator of things you wish to see, but can’t see. Be the originator of things you wish you feel but can’t feel.
- It isn’t all over; everything has not been invented; the human adventure is just beginning.
- Whatever you can do, or dream you can, begin it. Boldness has genius, power and magic in it.
- In this digital age with its speed of change, any brand that refuses toinnovate will die
- Failure is an option here. If things are not failing, you are not innovating enough.
- The greatest invention in the world is the mind of a child.
- The only way to discover the limits of the possible is to go beyond them into the impossible.
- Curiosity is the secret map to accessing and mining your customer’s imagination.
- We innovate by starting with the customer and working backwards. That becomes the touchstone for how we invent.
- When haters start to rear their ugly head, just play around with them and throw them a bone so they can go away and chew on it.
- Customers often know more about your products than you do. Use them as a source of inspiration and ideas for product development.
- Innovation is the process of transforming an idea or concept into a functional and marketable value proposition reflecting creative opportunity.
- It always seems impossible until it is done.
- What good is an idea if it remains an idea? Try. Experiment. Fail. Try again. Change the world.