If you’re good at course correcting, being wrong may be less costly than you think. Whereas being slow is going to be expensive for sure.
If you’re good at course correcting, being wrong may be less costly than you think. Whereas being slow is going to be expensive for sure.

Similar Jeff Bezos quotes:
Other Entrepreneurship :
- Entrepreneurship is not a career choice, its a way of life!
- As a company, one of our greatest cultural strengths is accepting the fact that if you’re going to invent, you’re going to disrupt.
- Constantly think about how you could be doing things better.
- There is no problem you can’t take absolute advantage of.
- If you don’t appreciate your customers, someone else will.
- Discipline is the bridge between goals and reality.
- The ladder of success is never crowded at the top.
- You know if you make a customer unhappy, they won’t tell five friends, they’ll tell 5,000 friends.
- Don’t put me in a box until I’m dead.
- Where there’s a WALL, there’s a WAY.
- Brand is just a perception, and perception will match reality over time.
- Leaders see the opportunities beyond what’s done to what’s possible.
- Really, the only thing that makes sense is to strive for greater collective enlightenment.
- Business Plans: It’s about the Process, Not the Product
- Think big to see big.
- There are no spa hotels on the road to success.
- There are two kinds of companies, those that work to try to charge more and those that work to charge less. We will be the second.
- There’ll always be serendipity involved in discovery.
- The framework I found which made the decision incredibly easy was what I called – which only a nerd would call – a ‘regret minimization framework’.
- Success is making those who believed in you look brilliant.